Should I DIY My Facebook Ads?
“Facebook Ads are a nightmare to understand and nothing works like the Youtube videos I’ve watched” Have a look at this graphic of actual spend and return and see if these results reflect that? Of course, they definitely don’t! The quote above is taken word for word from an email I received for help last […]
Facebook Promotion Of Competitions For 2020
What is the goal of the competition? Reach? Awareness? Event Engagement? Pick one 😉 Then you can focus the competition around that for best results. The others will happen naturally as a result but with one focus it’s much clearer to map out what the optimal steps of entry of the competition should be. You […]
Should My Digital Marketing Agency Run My Ads On Their Account?
Absolutely, categorically NO! You grant them access to your account so you retain access, history and ultimate control. I had a conversation this week with a small business owner that needs help with their paid campaigns on Facebook and Google Ads; let’s call her “Jane”. Unfortunately for Jane, she doesn’t own her accounts – her […]
Did You Know You Can Add Call-to-Action Buttons to your Facebook Posts for Free?
[cs_content][cs_element_section _id=”1″][cs_element_row _id=”2″][cs_element_column _id=”3″][cs_text _order=”0″] Facebook uses call-to-action buttons as part of their strategy to ensure ads get clicked-on and although they are usually only available to advertisers, there is a way to add these to your posts at no cost. [/cs_text][cs_element_video _id=”5″][/cs_element_column][/cs_element_row][/cs_element_section][cs_element_section _id=”11″][cs_element_row _id=”12″][cs_element_column _id=”13″][cs_element_text _id=”14″][x_callout title=”Are you ready?” message=”Let's chat about getting your […]